Melissa W.
50 year old nutritionist and content creator. Also run a travel blog and remote online business coach for women.
London-based lifestyle and personal growth creator. Authentic, camera-confident content
London-based content creator focused on personal growth, mindset, and real lifestyle moments. I run 1% a Day, a project documenting the daily habits and consistency behind self-improvement, posted across Instagram and TikTok.
Short-form video and lifestyle UGC focused on personal growth, mindset, and everyday moments. I create authentic, story-driven content that feels natural and relatable, not overly produced.
Instagram Reels, TikTok, and UGC video content for brand use across paid and organic channels.
Open to working with lifestyle, health & wellness, fitness, fashion, and productivity brands. I'm new to brand collaborations on this platform, but I bring a genuine, engaged audience and a strong personal brand through my 1% a Day project.
Yes, fluent in English and Portuguese (European and Brazilian). Available for bilingual content.
I bring authenticity and consistency. My content is rooted in a real personal growth journey, which creates a genuine connection with my audience. I'm reliable, take direction well, and treat every collaboration as a reflection of my own brand.
Yes, I'm fully comfortable on camera and speaking directly to the audience. Talking-head and lifestyle formats are my strengh.
within 3-5 business days of receiving the product or brief.
50 year old nutritionist and content creator. Also run a travel blog and remote online business coach for women.
UGC creator specialising in beauty, skincare and lifestyle content. I create raw, authentic short-form video for TikTok and Instagram Reels — content that feels real, not like an ad. Experienced in unboxing, product demos, tutorials and lifestyle videos that drive engagement and conversions. I post daily, reply to every comment, and understand what makes beauty audiences stop scrolling and take action. Open to paid collabs with brands.
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