Cheryl D. - TikTok Creator in Stoke ON TRENT, STS
I'm a full time working mum who has recently been on a glow up! Mid 40s corporate fun
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Frequently Asked Questions
Tell us about yourself?
Im a newish creator to TikTok and Instagram but have nearly 15000 connections on LinkedIn I am a 45yr old married mum to two boys and have just started an online Digital Marketing business By day I am a global technology recruiter specialising in placing AI and M/L candidates I'm a girly girl who loves luxury, good food, travelling and of course family
What type of content do you create?
As a mid-40s working mum with a corporate background, I blend parenting stories with beauty tips and luxury lifestyle unboxings in TikTok videos and selfie-style products.
Which platforms can you create content for?
TikTok Video and selfie content are my main outputs, complemented by custom and B-roll videos for broader campaigns.
What types of brands or products have you worked with?
While I am newer to branded content on TikTok and Instagram, my focus naturally aligns with parenting, makeup, and beauty brands that fit a luxury lifestyle alongside family-oriented products.
Can you create content in other languages?
While my profile doesn't explicitly list other languages, I primarily create content in English.
Why should brands work with you?
As a 45-year-old working mum and global technology recruiter with nearly 15,000 LinkedIn connections, I offer authentic access to a mature female audience interested in luxury, beauty, and parenting. My background placing AI and ML candidates combined with my recent 'glow up' journey allows me to bridge the gap between corporate professionalism and relatable lifestyle content on TikTok and Instagram. While I am new to social platforms, my established professional credibility and clear expertise
Do you appear on camera and speak in your videos?
My certified job types like Selfie Product and TikTok Video indicate that I appear on camera, while the makeup and beauty focus suggests I often speak directly to the audience in a personal, face-to-face style.
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