First-grade teacher and mom of 3 young athletes. Creating authentic content for real families.
Heather M. - TikTok Creator in Hopkinsville, KY
Certified wellness mentor, life coach, personal trainer & sports coach. Brand strategist & content creator. Founder of The Wildly Rooted Way, a wellness, adventure & lifestyle brand. Specializing in wellness, outdoor adventure, travel & food content. High quality, authentic, never over-edited. Brand collabs include Ryze, Vimergy, Matador Outdoors, Woolx, Jolie, SALLT & 30+ others. Traveling the US through 2026 creating real life content that converts.
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Frequently Asked Questions
Tell us about yourself?
Certified wellness mentor, life coach, personal trainer & sports coach. Brand strategist & content creator. Founder of The Wildly Rooted Way, a wellness, adventure & lifestyle brand. Specializing in wellness, outdoor adventure, travel & food content. High quality, authentic, never over-edited. Brand collabs include Ryze, Vimergy, Matador Outdoors, Woolx, Jolie, SALLT & 30+ others. Traveling the US through 2026 creating real life content that converts.
What type of content do you create?
I create authentic wellness, outdoor adventure, travel, food, and lifestyle content across Instagram and TikTok and cross post to FB. My content includes Reels, short and long-form video, static photos, carousels, and stories. I shoot on location; trails, beaches, lakes, mountains, and local spots. Everything is high quality but never over-edited. Real life, beautifully captured. I specialize in UGC that feels genuine, not like an ad, because it comes from real lived experience.
Which platforms can you create content for?
I can create on platforms such as Instagram, TikTok and Facebook.
What types of brands or products have you worked with?
Wellness and nutrition brands including Ryze, Vimergy, Jolie, SALLT, Water Boy, Alpen Organics, and Nature's Fynd. Outdoor and lifestyle brands including Matador Outdoors, Made by Fell, Woolx, Deep Water Clothing Co, Chums, Glide, and FOAM Coolers. Food and beverage brands including Yum Pouch and Mellow Mile. Tech and accessories including Safe Sleeve. Hospitality including Marriott and individual Airbnb hosts. Also Barnes & Noble, & 30+ addition brand collaborations.
Can you create content in other languages?
No, I have never created content in other languages.
Why should brands work with you?
Brands work with me because my content is real, not performative, not over-edited, not manufactured. I only partner with products I genuinely use and believe in, which means my audience trusts my recommendations. I bring over a decade of wellness expertise, a strong brand collaboration history, and high quality content created on location across the US. I deliver content that feels like a genuine moment, because it is. That authenticity is what stops the scroll and converts.
Do you appear on camera and speak in your videos?
Yes, I do front/face on camera, speaking in videos. I am not camera shy and willing to do what is needed for the collab.
How fast do you usually deliver content?
Depending on the load of the collab, I usually try to keep deliverables within a 10 day window. It is all dependent on my current calendar- which is usually 7-10 days out.
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