Claire W.
UGC creator sharing running, fitness, travel, hair & beauty products.
Engaging on-camera creator with experience in lifestyle, beauty, travel, outdoor & pet content.
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Engaging on-camera creator with experience in lifestyle, beauty, travel, outdoor & pet content.
I create natural, relatable UGC that feels like genuine content rather than a traditional advert. I create talking-to-camera videos, voiceovers, product demos, reviews, unboxings, problem/solution content and aesthetic B-roll across lifestyle, outdoor, travel, pet and wellness. I can shoot self-filmed UGC as well as more detailed lifestyle and action footage, including outdoor and underwater content.
I create short-form vertical content suitable for Instagram Reels, TikTok, Facebook Reels and YouTube Shorts. I can adapt hooks, pacing, format and calls to action depending on the platform and campaign. I also create still photography and carousel-style content for social media. Content can be delivered as edited, ready-to-post assets or clean footage for brands to edit in-house.
I’m currently building my commercial UGC portfolio, with experience creating content around outdoor, watersports, travel, pet and lifestyle products. My existing content includes products across camping, snorkelling, paddleboarding, dog accessories and tech/action cameras. I’ve also worked professionally on-camera for lifestyle imagery and am beginning to develop brand and ambassador partnerships within the outdoor space.
I’m a native English speaker and can also speak conversational French. I’m happy to create French-language content where a script or approved copy is provided, and I can learn and deliver scripted French confidently. For unscripted and conversational content, I currently create primarily in English.
I’m at the beginning of my UGC journey, which means brands get genuine excitement and fresh energy when I receive, try and discover new products. I combine that authenticity with professional experience in performing, presenting and modelling, so I’m confident on camera, comfortable taking direction and understand how to bring a brief to life. I love creating relatable content that doesn’t feel like an advert, while still keeping the brand’s goals at the heart of it.
Yes! I’m confident appearing and speaking naturally on camera, including direct-to-camera hooks, testimonials, demonstrations, scripted content and more conversational delivery. I also have professional performance and modelling experience, so I’m comfortable taking direction, learning scripts and adapting my delivery to suit different brands. I can also create voiceover-led, hands-only and product-focused content where a different style suits the brief.
My usual turnaround is 5–7 days depending on the content required, and I’ll always work within the campaign deadline. I aim to deliver as efficiently as possible without compromising on quality and I’m happy to accommodate faster turnaround times where possible. I value clear communication and will always confirm timelines upfront.
UGC creator sharing running, fitness, travel, hair & beauty products.
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