Natalie M. - UGC Creator in New York, NY
Single mom & parent coach crafting relatable content for moms & families.
Portfolio
Frequently Asked Questions
Tell us about yourself?
In 2017, I founded a skincare brand with less than $1000 and quickly grew it by partnering a full-scope of marketing skills with creativity, grit, and determination to successfully sell on Amazon, Walmart.com, and Direct-to-Consumer. I have since exited Be Fancy to focus on the aspect of the business I loved most - visual storytelling and strategy. I create engaging, on-brand content for growing companies. Professional focal points include UGC, digital strategy, competitor research, A/B testing, and account management.
What type of content do you create?
I craft relatable lifestyle shots and how-to videos focused on motherhood, beauty, and travel, ranging from product reviews to detailed visual storytelling. My approach blends professional strategy with authentic experiences, delivering specific formats like product-only imagery and engaging digital content for families.
Which platforms can you create content for?
I focus on creating How To videos and product reviews that showcase my background in beauty, lifestyle, and motherhood content for growing brands.
What types of brands or products have you worked with?
I leverage my experience founding a skincare brand to partner with companies in beauty, family lifestyle, and travel sectors. My content strategy specializes in visual storytelling for brands targeting moms and families, often covering everything from product reviews to how-to videos that drive engagement on Amazon and other e-commerce platforms.
Can you create content in other languages?
While my background focuses on relatable content for moms and families, I primarily create in English.
Why should brands work with you?
As a former founder who grew a skincare brand from $1,000 to multiple major retailers, I combine deep industry knowledge with visual storytelling skills tailored for motherhood, beauty, and travel niches. My expertise spans UGC creation, digital strategy, and A/B testing, ensuring content that not only engages the parent audience but drives measurable results for growing companies.
Do you appear on camera and speak in your videos?
Yes — my How To videos and product reviews feature me on camera speaking, while my lifestyle shots may include voiceovers or face-to-camera moments.
Similar Creators
See allA mom creator who loves shooting new and fun content!
Mom, 4 kids, dog, cat, Hiking, camping, homeschooling, animals, pets, fitness, weights, yoga, pilates, gym, health
I am a mom of three and I keep it real and relatable when sharing products I love and use.
I am a mom of 2 boys and expecting a baby girl soon. I love getting to share mom life content and budgeting tips as we are a single income family and I stay home with my kids. We are also a military family who loves to connect with others and share experiences.
Chill, organized mom specializing in Home, Yard, & Self Care content!





