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Shawn P. - TikTok Creator in Sparta, IL
Over-50 lifestyle creator creating relatable UGC for beauty, skincare, style, wellness & home.
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Frequently Asked Questions
Tell us about yourself?
Over-50 lifestyle creator creating relatable UGC for beauty, skincare, style, wellness & home.
What type of content do you create?
I'm an over-50 lifestyle and UGC creator who loves making authentic, relatable content with a little personality and humor! I create product demonstrations, honest reviews, tutorials, unboxings, and lifestyle videos featuring beauty, skincare, fashion, home, and everyday products. I believe the best content feels like a recommendation from a friend rather than an advertisement.
Which platforms can you create content for?
I create engaging short-form video content for TikTok, Instagram Reels, Facebook Reels, and brand-owned social media channels. I also have experience creating product review videos for Amazon. I'm comfortable speaking directly to the camera, demonstrating products, and creating natural, relatable content that brands can use across multiple platforms.
What types of brands or products have you worked with?
I've created content featuring beauty, skincare, fashion, home, and lifestyle products, including sample UGC videos featuring L'Oréal and Thayers. I've also had a product review video published on Amazon. While I'm newer to paid UGC collaborations, I bring years of life experience, confidence on camera, and a genuine enthusiasm for discovering and sharing products I love.
Can you create content in other languages?
I currently create content in English, with a conversational, relatable style that connects naturally with audiences.
Why should brands work with you?
I bring something a little different to the table—life experience, personality, humor, and a genuine love for connecting with people. As an over-50 lifestyle creator and registered nurse, I know the value of trust, authenticity, and communication. I'm comfortable on camera and love creating relatable content that feels like a real conversation, not a sales pitch. I bring a fresh perspective while creating content that connects with audiences of all ages.
Do you appear on camera and speak in your videos?
Absolutely! I'm comfortable speaking directly to the camera and enjoy creating conversational, engaging videos. My style is natural, relatable, and often includes a little humor. I create talking-to-camera videos, product demonstrations, tutorials, and voiceovers. I love making content that feels like a genuine conversation rather than a scripted advertisement.
How fast do you usually deliver content?
I typically aim to deliver completed content within 5–7 business days of receiving the product and campaign details. I value quality, communication, and meeting deadlines. I'm happy to discuss timelines for individual projects and can accommodate shorter turnaround times when my schedule allows.
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