I specialize in creating fun, authentic, yet aesthetic content that helps brands tell their “why’s!
Karly-Rae D. - UGC Creator in Syracuse, NY
I create authentic, relatable UGC as a teen and dog & cat mom
Portfolio
Frequently Asked Questions
Tell us about yourself?
I’m Karly-Rae, a Gen Z UGC creator who creates authentic short-form content for pet, beauty, and lifestyle brands. I focus on making relatable, natural product videos that highlight real benefits and feel trustworthy. Featuring my Australian Shepherd Marley and my cat Lilly, I create engaging demonstrations and testimonial-style content designed to connect with modern audiences and drive results. Brands choose to work with me because I understand how to create content that feels genuine, speaks to Gen Z consumers, and blends seamlessly into today’s social platforms while still being conversion-focused.
What type of content do you create?
I produce authentic short-form videos like unboxings and product demos for pet, beauty, and lifestyle brands on Instagram and TikTok. By featuring my pets Marley the Australian Shepherd and Lilly the cat, I create relatable testimonial content that feels genuine to Gen Z while driving conversions.
Which platforms can you create content for?
My content lives primarily on TikTok and Instagram Reels, where I share short-form product demos and testimonial-style videos featuring my pets.
What types of brands or products have you worked with?
As a Gen Z creator, I've focused on authentic partnerships with pet and beauty brands, often featuring my own animals in relatable product demos. My work blends lifestyle content with conversion-focused videos that feel like genuine testimonials rather than polished ads.
Can you create content in other languages?
While my profile doesn't explicitly list every language I speak, my content primarily lives in English to best connect with Gen Z audiences on platforms like Instagram.
Why should brands work with you?
I combine my Gen Z perspective with authentic pet content featuring my own Australian Shepherd and cat to deliver relatable, high-converting demonstrations for beauty and lifestyle brands on Instagram.
Do you appear on camera and speak in your videos?
Yes, I appear on camera in my product demo videos to show authentic demonstrations featuring my pets and myself speaking directly to the audience.
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I am a devoted mom of two girls and a proud wife in a close-knit family of four. As an elementary teacher, she brings patience, creativity, and heart into her classroom every day. Outside of school, she loves fishing and hunting, getting lost in a good book, solving puzzles, and crocheting cozy creations. Family time is her favorite time, and she fiercely supports her daughter with type 1 diabetes with strength and grace.
Storytelling , lifestyle , Emotional & Inspirational, short form engagement , Visuals & Aesthetics







