Elegant, insightful, and authentic—my content blends expertise in skincare, makeup, and healthcare.
Shelby W. - UGC Creator in Crawfordsville, IN
Love to capture glimpes of my daily life
Portfolio
Frequently Asked Questions
Tell us about yourself?
Girl mom, loves fashion, cleaning, beauty, and making memories with my family 💖 Been working towards growing my tiktok and creating community of uplifting followers. I love making videos to share daily glimpses of my life. I’m also interested in skincare, haircare and beauty products as well as starting to find my style in fashion!
What type of content do you create?
I focus on lifestyle and beauty, creating daily glimpses of my life through skincare routines, haircare tips, and fashion finds on TikTok. My content features unboxings and honest reviews while building a community of uplifting followers.
Which platforms can you create content for?
TikTok is my primary focus right now where I'm building a community of uplifting followers, while I also create lifestyle and beauty content for Instagram.
What types of brands or products have you worked with?
As someone deeply focused on skincare, haircare, beauty products, and fashion finds alongside lifestyle essentials for my daily life videos, I naturally gravitate toward brands in those specific categories that fit my mom and family-oriented content.
Can you create content in other languages?
While my profile doesn't specify languages, I create content in English to share daily glimpses of life, skincare, and fashion with my community.
Why should brands work with you?
As a mom creator building an uplifting community on TikTok, I blend daily life storytelling with authentic reviews in skincare, haircare, and fashion to engage my audience naturally. My content focuses on real moments rather than scripted pitches, helping brands connect with viewers who value genuine lifestyle integration.
Do you appear on camera and speak in your videos?
Since I focus on capturing glimpses of my daily life, skincare routines, and beauty tips, I appear on camera frequently while speaking to share those moments.
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