Posts category: Marketing Strategies

Instagram Engagement Rate Formula: Boost Your Metrics

Why Instagram Engagement Rate Actually Matters On Instagram, it’s tempting to focus on follower counts. However, engagement rate is the real key to success. It…

by Ian Sells

administrator

10 Brands That Scaled Using Content Creators And Micro-Influencers

According to the Digital Marketing Institute, 49% of today’s consumers make purchase decisions based on influencer recommendations. 82% of consumers trust the recommendations from their…

Marketing Strategies

5 Examples of Successful TikTok UGC-style Ads

TikTok is a social media platform that allows users to create and share videos. It started as a way for teens to make funny music…

Your Step-by-Step Guide to Using TikTok as a Brand

Ever since TikTok came around, it instantly started reaching the top. In 2022, it boasts of being the most downloaded app worldwide with more than…

9 Ways to Apply UGC (User-Generated Content) on Amazon & Increase Sales and Conversions

Did you know that placing user-generated content directly on product pages can improve conversions by up to 64%? You’ve probably heard about the importance of…

What is UGC (User-Generated Content), Where to Get It, and How to Use It?

What is UGC or User-Generated Content? User-generated content, or UGC for short, is any content related to brands – images, videos, texts, reviews, etc. –…

UPDATED CASE STUDY: How To Go Viral On TikTok In 2024 & Hire Influencers. It’s not what you think …

Every brand owner wakes up each day hoping their product gets picked up by a big influencer and goes viral. Sales skyrocket, and everyone is…

How to Calculate Reach: Simple Steps for Better Marketing

Understanding What Reach Really Means in Your Marketing Before we can get into the nitty-gritty of how to calculate reach, we need to be on…

Marketing Strategies

Direct to Consumer Marketing: Build Strong Customer Relationships

Understanding Direct to Consumer Marketing in Today’s Landscape Imagine you’re a talented artisan who makes beautiful, handcrafted furniture. The old way to sell your chairs…

Marketing Strategies

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Instagram Engagement Rate Formula: Boost Your Metrics

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